On a beautiful spring evening in 2004, I was sitting in my room in my parents’ house in Esporles. I was 29 years old, and I had just returned to Mallorca after living abroad for 12 years.
First, I had spent 5 years in the United States. Then another 7 years in Madrid. Now that I was back on the island, I felt quite lost. I didn’t know what to do with my life.
In the United States I fulfilled my dream of working as a television reporter for a major American network, CBS.
After that, I worked as a correspondent for Discovery Channel in Madrid.
In Mallorca there was none of this.
But I Needed to return to the island. Even if I didn’t know what to do here.
I could have worked at any local newspaper or radio or television station for a sad salary, writing even sadder news for the rest of my life.
But that didn’t appeal to me at all.
Then...
Then, I started staring at the bookshelf next to the desk. On that shelf was a pile of magazines stacked on top of each other.
That’s when I finally knew what I was going to do.
I was going to make my own magazine. But not just any magazine. I was going to make the Best magazine ever made in Mallorca. And I wouldn’t stop until I got it.
I had no idea how to make a magazine. But I was determined to learn Everything. That was the commitment I made to myself on that early spring afternoon in 2004. The afternoon when the idea of IN PALMA was born.
[The first issue of IN PALMA was presented at the Casal Solleric on the 16th of december of 2004. 20 years after that day, IN PALMA now has 400,000 readers on the island and all over the world.
Readers who are creative, sensitive, cultured, keen travellers, in love with Mallorca and the finer things in life.
IN PALMA is also the best magazine ever made in Mallorca].
Iván Terrasa
Founder and Editor of IN PALMA
